The CRM purpose-built for higher education. Automate your admissions pipeline, nurture leads with intelligent campaigns, and make data-backed decisions that grow enrollment — all from a single platform.
Generic CRMs treat students like sales deals. We built ours from the ground up for the unique rhythms of higher education: application seasons, campus visits, deadlines, and multi-year nurturing.
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Native connectors for Banner, PeopleSoft, Workday Student, and 50+ SIS/LMS platforms. No custom development needed.
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Go live in weeks, not months. Our education-specific templates and migration tools get your team productive fast.
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Role-based access controls, audit logs, and data encryption that meet the strictest education privacy requirements.
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Every institution gets a dedicated customer success manager who understands higher education — not a shared support queue.
From first click to first day on campus — and beyond.
Automate application processing, track every applicant through a visual pipeline, and eliminate manual data entry with smart form routing.
Launch targeted campaigns across email, SMS, and social. Capture leads from any channel and score them automatically for your admissions team.
Keep prospects engaged with personalized drip sequences, event reminders, and one-to-one conversations — all tracked in a unified timeline.
Build sophisticated nurture workflows visually. Trigger emails, tasks, and alerts based on student behavior, application stage, or custom rules.
Real-time dashboards for enrollment funnel metrics, campaign ROI, counselor performance, and predictive forecasts — no spreadsheets required.
Native integrations with the tools your institution already uses. No middleware, no custom development, no data silos.
Drag-and-drop kanban board that mirrors your actual admissions workflow. See every applicant's status at a glance and move them through stages with one click.
Auto-parse submitted documents, validate prerequisites, and flag incomplete applications. Reduce manual data entry by up to 70%.
Trigger personalized emails and SMS when an application reaches key milestones — received, under review, decision pending, accepted.
Built-in scheduling with calendar sync. Applicants self-book campus visits, counselor calls, and orientation sessions without back-and-forth emails.
Filter by GPA, test scores, program interest, geography, or custom tags. Build segmented lists for targeted outreach in seconds.
Secure document vault with FERPA-compliant access controls. Track transcript receipt, recommendation letters, and test score submissions automatically.
Create, schedule, and track campaigns across email, SMS, and social from one interface. A/B test subject lines, timing, and content automatically.
Proprietary scoring engine ranks prospects by engagement, academic fit, and likelihood to enroll — so your counselors focus on the warmest leads.
Drag-and-drop builder for program-specific landing pages and inquiry forms. Capture leads from any source with auto-populated CRM records.
Auto-route incoming leads to the right counselor by geography, program interest, or custom rules. Balance workloads with smart distribution.
Two-way SMS, WhatsApp integration, and mobile-responsive portals. Reach Gen Z where they actually are — on their phones.
Track every enrolled student back to their original source. Know exactly which channels, campaigns, and events drive real enrollment.
Every email, text, call note, and chat log in one chronological timeline per student. No more digging through inboxes to remember context.
Design multi-step nurture sequences with a drag-and-drop canvas. Trigger actions based on student behavior, application milestones, or time-based rules.
Dynamic merge fields pull from student profiles automatically. Send the right message at the right time — from inquiry through enrollment deposit.
Branded portal where applicants check status, upload documents, and message their counselor — reducing inbound status-check calls by 60%.
Auto-invite prospects to open houses, application workshops, and yield events. Send drip reminders that boost attendance rates by 40%.
AI-powered early warning system flags at-risk students based on engagement signals, academic indicators, and behavioral patterns.
Analytics & Reporting
Every metric that matters — enrollment funnel, counselor performance, campaign ROI, and predictive yield models — all updating in real time.
Enrollment funnel analytics with stage-by-stage conversion rates
Counselor activity reports & workload balancing insights
Automated scheduled reports — PDF, CSV, or email delivery
Integrations
Native integrations with the tools your institution already uses. No middleware, no custom development, no data silos.
Zoom, Teams, Google Meet — calendar and recording integration
PowerSchool, Naviance — K-12 pipeline data connectors
Salesforce, HubSpot — bidirectional data synchronization
Book a personalized walkthroughwhere we'll show you exactly
how each module addresses your institution's specific challenges.
Schedule a personalized walkthrough with one of our higher education specialists. We'll show you exactly how our CRM addresses your institution's unique challenges.